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How To Start A YouTube Channel For Your Business



The presence of social media enables us to promote our business. Yes, we can promote our business in a simple way using social media platforms such as Facebook, Twitter, Instagram, and so on today.

One of the most chosen options to promote your products or services is a YouTube channel. Live visual sends a stronger message than words. We see how many companies that have created YouTube channel to advertise their services.

However, being a successful YouTuber can’t happen instantly. Before you start creating your YouTube channel to promote your business, these are questions you need to answer:


  • Why do you want to create a YouTube channel?

What are your main goals of making your video for YouTube? You need to know the reasons why: Are you going to drive traffic to your website? Do you want to gain more exposure to your talent or business? Are you committed to uploading videos and interested in creating videos? Those are questions you need to answer.


  • What are the videos all about?

You need to know the topic of your video. Uniqueness is important here.


  • How do you create a video?

Do you have skilled human resources to help you create a compelling video? You also need to have a knowledge about video-making, even though you don’t need to be an expert on that.


  • How often do you upload your video?

Online presence is important. Therefore, you need to know your commitment spent on that. You should have time to manage your channel to make sure that people see you on YouTube.


  • Do you know your target markets?

You are going to promote your products or services. But, do you know your target audience? If you know, it will be easier for you to create types of video that will catch their attention. Thorough research is important here.


Creating a YouTube account

Before you start, make sure you have a Google account to make the registration process easier. If you already have a Google account (and you often use it for personal purposes), create the new one for your business.

After things with Google account are done, here are the steps:


  • Visit
  • Click”Sign-in” on the top right of the homepage. Sign in with your existing Google account
  • Click on your profile icon in the top right corner
  • Then click on the wheel on the right side (beside Creator Studio)
  • Click on”Create a new channel”
  • Create a name for your new channel and choose the category that suits you best. Your Google+page will automatically be created under your YouTube name too.


What’s Next?

Social media profile is a direct way to help others get to know your business. Therefore, make sure you add a profile image that represents your business. With a picture, your YouTube channel will be easily recognized by users and it will attract new potential customers too, right?


Using Hootsuite to manage your YouTube channel

As social media plays an important role to help your work gain exposure, managing your posting schedule is important. One of the most popular tools to manage your social media account is Hootsuite.

What is HootSuite? It is a social media management tool to help you schedule and post on social media accounts such as YouTube, Twitter, Google+, Facebook and so on.

Companies use social media not only to promote their business but also deal with customers. Media uses social media to update the latest news and interact with readers. Therefore, being a social media officer can be a full-time job that needs an extra commitment. The knowledge of Hootsuite becomes vital in managing social media presence.

For newbies, using Hootsuite can be a challenging task. However, skills will improve as time goes by. HootSuite has several features that help you organize your team. In addition, HootSuite has an analytical feature that provides you a summary on social media reports as it goes well with Google Analytics and Facebook Insights. So you know how many people have accessed your social media platforms, page views and so on.

The best thing about Hootsuite is it is FREE.


OK, and here are some important factors to have a successful YouTube channel



  • Metadata

A compelling video is important. However, don’t forget about your metadata; title, keywords, description, and tags. All must be relevant with your video. Good metadata means that your videos are easily discovered on YouTube.


  • Eye-catchy title

The title should be short and encourage people to click. Create a title as if that you were the first to offer and make people feel curious. For example, you want to teach people how to create a website using WordPress. Instead of using too many words that are too familiar, you can choose a title like this”Why WordPress Is Very Easy”. Include your main keywords, too.


  • Mind Your Content

There are two types of content you can produce for your YouTube channel. The first is”Pull Content”. This content is an evergreen with an appealing effect. This content aims to attract new people to check your channel and make them subscribe. The second one is”Push content” that targets your subscribers as they are waiting for your new video.

The best YouTube content should have a mixture of both contents. You can learn from Jimmy Fallon’s video with Obama


  • Interact with people

You post videos on YouTube to introduce your business or services to others. When they praise, give attention, ask or even criticize, appreciate them. They ask questions, just answer it quickly. Explain what you offer in detail.

Make them feel engaged by involving them. For example, you run a cooking channel on YouTube. Maybe you can invite them to cook with you or share a recipe with you. Alternatively, you can allow them to send you emails asking for cooking tips and you will answer your fans’ questions in your new video.

Hope this article helps you have a successful YouTube channel that can boost your business.


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The End Of Google Plus



Last October, Google decided to shut down its own social media network Google+. Hence, after the platform failed to attract users and the data of existing 500,000 Google+ profiles got leaked. Their repute was further damaged when in December. Thus, another data leak was reported which had its impact on approximately 52.5 million users. Due to this, Google decided to remove Google+ four months earlier to the original timeline. And now they have also revealed all the details regarding Google+’s end in the following year.

(Source: 9to5google)

Google has officially planned to end all of Google+ services for the consumers in April 2019. Hence, as they feel that the challenges involved in maintaining the website were too much to handle. The detailed timeline of the shutdown will commence from February.

(Source: wikihow)
  • By February 4th. Thus, Google will take the access back from users to create any new Google+ profile, page, community, or event.
  • Comments on other websites with Google+ profiles will no longer be seen after April 2nd.
  • Google+ sign-in will be immediately replaced by a Google sign-in button for the remaining profiles.
  • Any Google+ Community owner or moderator can obtain additional data for download starting early March 2019. You will have access to all the author, body, and photos for every community post in a public community.
  • All the Google+ accounts and pages will be permanently deleted along with its content starting from April 2nd. While it will take some time to delete such massive data. Hence, users can still save their photos or videos from Google+ in users’ Album Archive. Also, pages by creating a backup of it in Google Photos.

Different Story For Google+ Enterprise

(Source: itpro)

However, Google+ for enterprise consumers will work perfectly fine along with minor updates for the business community.

(Source: verdict)

So, if you were a frequent user of Google+, then make sure you save up your memories before time. You can either opt for the standard Google option, Takeout, or a third party Google+ Exporter. Hence, will save all of your data in a well-documented structure.

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The Amazon Founder, Jeff Bezos Announces Divorce From His 25 Years Wife, Mackenzie Bezos


on founder and chief executive Jeffrey P. Bezos and his wife, MacKenzie Bezos, are getting a divorce.

(Source: wfmz)

Jeff Bezos and his wife, MacKenzie, will divorce after 25 years of marriage, the couple announced on Wednesday morning. They did not provide a reason for their separation.

“We have decided to divorce and continue our shared lives as friends,”. Thus, they said in the statement, which was posted to Jeff Bezos’ Twitter page. “If we had known we would separate after 25 years, we would do it all again.”

(Source: scmp)

Bezos, worth an estimated $136.2 billion, is the richest person in the world. It is not yet clear how the divorce will impact his net worth. Also, whether it will affect his stake in Amazon, the e-commerce giant he founded in 1994. Bezos, 54, owns roughly 16% of the business, which comprises more than 95% of his fortune. He also owns the Washington Post and rocket company Blue Origin.

Could Be The Largest Divorce Settlements

(Source: thenational)

The couple lives primarily in Washington State. Therefore, which requires divorcing spouses to equitably divide “community property,” including all income generated during a marriage. “It seems very likely, if not 100% certainty. Hence, that whatever Jeff Bezos has earned at Amazon has been community income,” says David Starks, a partner at the Seattle-based law firm McKinley Irvin. He added, however, that through a prenuptial or postnuptial agreement, “You can elect to have your assets treated differently. And that’s not uncommon.”

(Source: time)

If MacKenzie Bezos, 48, does indeed receive half of her husband’s assets. Hence, she would be worth more than $68 billion, making her the fifth-richest person in the world. Even a 1% payout would constitute one of the largest divorce settlements in history.

(Source: variety)

The Bezoses, who have four children, both attended Princeton but met after graduation while working at investment firm D.E. Shaw; she was an associate on his team. They married in 1993 and moved to Seattle in 1994, the same year Amazon was founded.

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Google Drive Major Issue Is Going To Fixed, But There’s No Release Date



Google Drive is the American tech giant’s internet storage solution that is incredibly popular. Thus, available on both desktops, smartphones, and tablets, the software allows users to synchronize files, photos and more between devices. Hence, anyone that uses Google Drive gets 15GB of free storage for content.

(Source: emby)

Google Drive has a problem. But, not so much in terms of functionality and features. But, rather the abuse of one of its features that have resulted in what many consider to be spam. A report from How-To-Geek revealed that Google Drive has a spam problem. Hence, anyone can share files and documents with you as long as they have your email address.

(Source: empower-water)

When this happens, files will automatically appear in your Drive account. Also, the other problem is that these files cannot be fully removed either. And at most you can hide it but it will still show up if you search for it. Therefore, thankfully Google is aware of the issue. And in a statement made to the publication, Google claims that they will be looking into it.

(Source: standard)

According to a statement made by a spokesperson. “For the vast majority of users, the default sharing permissions in Drive work as intended. Unfortunately, this was not the case for this user and we sincerely apologize for her experience. In light of this issue. Hence, we are evaluating changes to our spam, abuse. Also, blocking features that will prevent this kind of activity from taking place on Drive.”

While Google promised alterations are incoming, it discussed how users can best avoid certain files in the software in its current form.

(Source: onmsft)

The Mountain View company went on: “In the interim, users who are experiencing similar issues can remove themselves from the folder, and the folder should not reappear in either ‘My Drive’ or ‘Shared with Me’ unless they revisit it.”

Unfortunately, no release date was given for the permission changes discussed by Google.

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The HQ Trivia And Vine Co-Founder, Colin Kroll, Found Dead Of Suspected Overdose



Colin Kroll, the 35-year-old co-founder and CEO of the HQ Trivia app. Hence, has been found dead of an apparent drug overdose in his apartment, TechCrunch has confirmed.

A spokesman for the NYPD told us that a female called 911 for a wellness check on Kroll’s apartment. Hence , he was found dead inside at 08:00 hours today.

The police department said the investigation is ongoing but added that the cause of death is “allegedly a drug overdose”.

“We’re still waiting on the ME’s report to confirm that,” he added.

(Source: speakerdata)

In a brief statement, HQ said: “We learned today of the passing of our friend and founder, Colin Kroll. And it’s with deep sadness that we say goodbye. Our thoughts go out to his family, friends and loved ones during this incredibly difficult time.”

Kroll was only named CEO of the HQ Trivia mobile game show app three months ago. Thus, replacing fellow co-founder Rus Yusupov who moved over to serve as chief creative officer.

(Source: uptodown)

Prior to taking the CEO role Kroll served as HQ’s CTO. He co-founded the startup in 2015, a few months after moving on from Vine. Hence, the Twitter-owned short video format startup which got closed down in 2017.

It’s not clear who will take over the CEO role for HQ Trivia at this stage. But Yusupov looks a likely candidate, at least in the interim.

The Man Behind The App

(Source: recode)

In recent months the startup has been beta testing a follow up mobile game show, called HQ Words. Its original trivia format show airs twice per day. And awards winners as much as $100,000 for successfully answering 12 questions.

The app debuted last August and was a viral success. But the question hanging over HQ Trivia and its co-founders has increasingly been how to sustain an early winning streak. Hence, once the novelty of the original show ran its course.

(Source: theverge)

As we reported previously, HQ Trivia’s ranking in the app store has been steadily decreasing in recent months.

Kroll started his career as a software engineer at Right Media. Thus, went on to be acquired by Yahoo in 2006. From then until 2011, he led the engineering team in Yahoo’s search and advertising tech group. Before joining luxury travel site Jetsetter as VP of Product. Hence, he went on to be promoted to CTO.

(Source: lifewire)

In 2012 he left to start Vine with co-founders Dominik Hofmann and Yusopov.

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Santa Claus is Coming To Google



Google has just rolled out a slew of new games and features to its Santa’s Village holiday page. Hence, including a location-based “Santa Tracker”. Therefore, follows Santa as he travels around the world delivering presents on Christmas Eve. You’ll also find new holiday commands for Google Assistant and brand new educational games.

(Source: google)

The Mountain View, the Calif.-based tech giant announced its latest interactive Christmas-themed web portal on Tuesday. Hence, with a message on its homepage. Also, an official blog update from VP of product for Santa’s Village and Santa Tracker, Mrs. Claus.


The search giant’s Santa’s Village is now in its 15th year and to celebrate. Therefore, Google has a few new holiday updates to share. Santa’s Village boasts two dozen fun educational games. Thus, including ones that teach kids to code, as well as videos and other holiday activities. Unlike previous years, all of the Village’s interactive features are available starting today.

The Santa Village New Features

(Source: google)

New to Santa’s Village this year is an Elf Maker game, where visitors can create their own elf, and train an elf to dance, which Google says is made possible thanks to a machine learning model called PoseNet.

When the Santa Tracker rolls out when the big guy takes flight on Christmas Eve, for the first time, users will be able to track Santa’s real-time location right on Google Maps.

(Source: google)

Google Assistant is also spreading holiday cheer this year. Kids can ask an Assistant enabled device. Like Home or the Pixel phone, to “Call Santa”. Also, listen to a bedtime tale by asking assistant to “Tell me a holiday story.”. Users will also be able to track Kris Kringle. Thus, as we get closer to Christmas by simply asking Google Assistant “where is Santa?”

Other new features for 2018 include Android app exclusives like Gboard holiday stickers.

Learning In A Fun Way

(Source: santatracker)

“In the village, you can practice basic coding skills, create original artwork, exercise your geographic chops, and learn more about charitable organizations like Khan Academy and,” according to Google. “Teachers can even download lesson plans with video guides to help teach their students fundamental coding skills and holiday traditions in English, Spanish, French, Japanese and Korean.”

(Source: dribble)

With Santa’s Village open for business starting on December 4, Google users can get into the holiday spirit now while counting down the days until the company’s Santa Tracker goes live on December 24.

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Tumblr Will Purge Adult Content In December 17th



Tumblr, the online blogging site owned by Verizon since its July 2016 acquisition of Yahoo, will ban adult content beginning Dec. 17, 2018. Hence, in a move that will eradicate porn-related communities on the platform and fundamentally alter how the service is used.

The Ban

(Source: independent)

The ban includes explicit sexual content and nudity with a few exceptions, the company tells The Verge. The new policy’s announcement comes just days after Tumblr was removed from Apple’s iOS App Store. Because of a child pornography incident, but it extends far beyond that matter alone. “Adult content will no longer be allowed here,” the company flatly stated in a blog post published on Monday.

(Source: Kasperskydaily)

Banned content includes photos, videos, and GIFs of human genitalia, female-presenting nipples, and any media involving sex acts, including illustrations. The exceptions include nude classical statues and political protests that feature nudity.

(Source: theoutline)

The new guidelines exclude text, so erotica remains permitted. Illustrations and art that feature nudity are still okay. Hence as long as sex acts aren’t depicted. And so are breastfeeding and after-birth photos.

What Happen After December 17th?

(Source: Mashable)

After December 17th, any explicit posts will be flagged and deleted by algorithms. For now, Tumblr is emailing users who have posted adult content flagged by algorithms. Also, notifying them that their content will soon be hidden from view.

Posts with porn content will be set to private. Which will prevent them from being reblogged or shared elsewhere in the Tumblr community.

(Source: Dinamo)

Users have a chance to appeal to Tumblr’s decision in situations where they think there’s been a mistake. Also, the platform admits there’s a chance that the automated tools it’s using could make errors.

It’s a process that could take a while, as a bulk of Tumblr posts feature explicit content. Users who run adult blogs can also export their content. Before the change takes place in order to save what they have.

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Bitcoin Crash And Burn, Again This Month!



Bitcoin’s moment of relative stability ended abruptly Wednesday.

The cryptocurrency market. Thus including major coins ripple (XRP), ethereum, bitcoin cash, stellar, EOS, and litecoin. Finally have fallen sharply today ahead of a bitcoin cash fork that’s threatening to tear the bitcoin rival apart.

Bitcoin fell below the psychological $6,000 mark for just the second time this year. Thus, amid a wider sell-off that saw almost all major coins fall by at least 10%. Bitcoin dipped below $6,000 in June but quickly climbed back, according to CoinDesk’s price tracker.

(Source: theverge)

That cryptocurrency was down 18 percent ahead of a “hard fork” scheduled for November 15. The two digital currencies will split into “Bitcoin ABC,” or core Bitcoin Cash, and “Bitcoin SV,” short for “Satoshi’s Vision.”. In addition,  Bitcoin Cash itself result of a fork from bitcoin. Hence, after a disagreement on the best way to scale a digital currency.

The History Of Bitcoin Cash

(Source: Twitter)

The hard fork on last August Creates the Bitcoin Cash. That schism motivates with a disagreement about the size of blocks in bitcoin’s blockchain. Therefore, most of bitcoin’s developers favored retaining the 1-megabyte block-size limit that was in effect at the time. Therefore, a hack called segregated witness has increased the effective block size since then,

The hard limit contributed to severe congestion on the bitcoin network. Also, pushing transaction fees up to a median of $34 in mid-December. Hence, Bitcoin Cash supporters created their own version of bitcoin with a much higher 8-megabyte block size limit. Thus allowing this rival version of bitcoin to process many more transactions per second with negligible transaction fees.

Now Bitcoin Cash’s camp of big-block dissidents is about to divide once again. Therefore, the schism pits the maintainers of the leading Bitcoin Cash implementation, called Bitcoin ABC, against Craig Wright.

Wright is one of the most controversial figures in the bitcoin world. He has claimed to be bitcoin founder Satoshi Nakamoto. But his claim is doubted by a number of bitcoin insiders—Ethereum founder Vitalik Buterin has labeled Wright a “fraud.”

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The New Kindle Paperwhite Now Waterproof!



Amazon has introduced the all-new Kindle Paperwhite, it came with a lighter design and water-proof starting from $129.99 for 8gb with ads. The Kindle Paperwhite is a front-lit Kindle e-book reader that offers improved contrast and enables users to easily read in the dark compared to older backlit Kindle devices.

The new Paperwhite incorporates some of the best features from the more expensive Kindle Oasis and Kindle Voyage. While the e-ink screen is the same resolution as the previous model (300 ppi), its display now sits flush with its edges, which means there’s no longer a little edge to catch sand and crumbs.

The Feature

(Source: Wired)

At a millimeter thinner, the new Paperwhite is now 23 grams lighter than the previous model. The new model has an additional built-in LED light to improve lighting uniformity. It’s bath- and pool-friendly, with an IPX8 waterproof-ness rating. Which means it can survive immersion in up to 2 meters of fresh water for up to an hour. There’s also double the storage — 8GB — which can fit thousands of books, magazines, and whatever else you’re reading.

(Source: economictimes)

Amazon really wants you to read on Kindle too. It’s why the company has always built Kindles with six weeks of battery life on a single charge. So, you have no excuse not to read stuff on it. It’s why the company is giving six months of Kindle Unlimited, its $10 per month subscription. Along with the $130 Paperwhite. It’s why you can now add presets for certain formats and save them to Kindle, like a “Gym” preset with giant text, so you can read even when you’re on the treadmill.

The Kindle is still aspirational. It makes you want to read. It’s a relic from a time when not all flights had Wi-Fi. When vacations weren’t interrupted by constant work flutterings when nighttime routines didn’t involve swiping at notifications.

All of which makes it that much more comforting that it doesn’t have Alexa.

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Top 5 Brand New Feature And Improvement On iPhone XS And XS Max



Apple has announced a new iPhone on the market. iPhone XS and XS Max. As the name implies, it’s something of an upgrade to the iPhone X. You’ll find the same overall design and major features, with a handful of big improvements.

That doesn’t mean it’s a bore. Quite the contrary: For those who found last year’s iPhone X just a little too expensive for what you get, this year’s improvements might be enough to win you over. Here’s everything you need to know about the iPhone XS and iPhone XS Max.

Brand New A12 Bionic Processor

(Source: Cnet)

The A11 Bionic in the iPhone X and iPhone 8 was the fastest mobile processor on the planet when it was introduced last year. It was so fast, it still outpaces the latest high-end Android phones. With the A12 Bionic, Apple has upped the ante.

Made using advanced 7-nanometer manufacturing technology, Apple claims the high-performance cores on the A12 are up to 15 percent faster than the A11 Bionic while using up to 40 percent less power. The high-efficiency cores use up to 50 percent less power. And GPU performance is up to 50 percent faster.

Those improvements pale in comparison to the seriously beefed-up Neural Engine (for machine learning tasks). It is now capable of a whopping five trillion operations per second, up from 600 billion in the A11.

Larger Screen

(Source: Digitaltrends)

With last year’s iPhone X, you could have any sized display you wanted, provided it was exactly 5.8 inches. This year, Apple has recognized that variety is the spice of life and that some people want a lot of screen real estate on their smartphone. The 5.8-inch size is back with the iPhone XS, but you can also go big with either the 6.1-inch iPhone XR or the 6.5-inch iPhone XS Max.

Better Camera

(Source: Theverge)

The new phones support something called Smart HDR, which increases the number of exposures captured when you take a photo. That means more balanced shots, and since Smart HDR does this more quickly than before, you shouldn’t notice any shutter lag when you’re taking pictures.

The dual lens set-up on the iPhone XS and XS Max is the same as what the original iPhone X offered (a 12-megapixel wide-angle lens plus a 12-MP telephoto shooter), but Apple says the sensor is larger on the new models, which should improve the quality of shots captured in low-light settings. We certainly noticed better images when we tested the new phones, though the Pixel 2 XL remains the current standard for camera phones.

Long Lasting Battery

(Source: Boygeniusreport)

The Previous iPhone is already outpacing the average smartphone on battery life. Apple says the new phones should last even longer. That wasn’t the case when we tested and retested the new phones, though the XS Max turned in a time of 10 hours, 38 minutes, which is better than the average smartphone. The iPhone XS’s result was a more ordinary 9 hours, 41 minutes. So if you want a phone that gets you through the day on a single charge, opt for the larger model.

Better Face ID

(Source: 9to5Mac)

Face ID introduced last year with the iPhone X. The process isn’t changing with the new iPhones, which all adopt the X’s home button-free design. But you should be able to unlock your phone or confirm mobile payments faster. Apple says Face ID now has faster algorithms and a faster secure enclave to speed up the facial recognition process.

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